Privacy Policy
How School of Business and Technology London collects, uses, shares and protects your personal information across our websites, courses and Learning Platform.
Introduction
In this policy, "we", "our", or "us" refer to School of Business and Technology London Limited. We are registered in England, Registration number 08967560, VAT Registration number 290041825. Our registered office address is 60 Cannon Street, City of London, London, EC4N 6NP, United Kingdom.
We value your privacy, and the protection of your information is of the utmost importance to us. This policy outlines who we are, what information we collect, when and why we collect it, how we use it, the conditions under which we may disclose it, how long we retain it, and how we keep it secure. It describes the data processing activities carried out by SBTL and applies to information you share while using our websites, or when you enrol on one of our Courses.
Our policy complies with the UK GDPR and the EU General Data Protection Regulation (GDPR). We do not sell, share, or disclose any information collected through our website to third parties except as outlined below. If you find any point below unacceptable, your only option is to leave our website.
Who We Are
School of Business and Technology London is committed to providing exceptional higher education and professional courses to learners around the globe through innovative online and blended learning solutions. We operate this website to make quality education accessible to everyone, wherever you are.
How Do We Collect Information About You?
- Use and navigation of our websites
- Submitting an enquiry, contact, request information, brochure request, callback request or virtual demo request form on any of our websites
- Completing a registration, sign-up or enrolment form on any of our websites
- Sending emails through our published email addresses
- Submitting a course enquiry via a third-party website, such as an awarding body, job noticeboard, or general course enquiry site, which is automatically forwarded to us
- Correspondence by phone, WhatsApp, email or chat
- Joining our social media channels, including Facebook, Instagram, LinkedIn, YouTube and Twitter
- Contacting our Support Desk team to resolve queries, schedule tutor meetings, or seek advice and assistance
- Submitting forms to schedule a Virtual Demo, Virtual Induction, or Tutor Meeting through our websites and Learning Platform
- Participating in surveys that contribute to ongoing improvements in the student experience
- Completing ID verification via our ID Verification Service partner, or submitting your ID by email or dashboard upload
- We may also collect business contact information from publicly available sources and through our partners
What Information Do We Collect?
4.1 Enquiry, contact, request information, brochure request and virtual demo request forms
| Type of information | Details |
|---|---|
| Identity Information | Your full name |
| Contact Information | Your email address, telephone number and/or WhatsApp number |
4.2 Enquiry through a third-party website
| Type of information | Details |
|---|---|
| Identity Information | Your full name |
| Contact Information | Your email address, telephone number and/or WhatsApp number |
| Company Information | Company name, company size, industry |
| Job-Related Information | Your job title, job level, team size |
4.3 Registration and enrolment form
| Type of information | Details |
|---|---|
| Identity Information | Your full name, date of birth, and a copy of your identification (passport, driving licence, or national photo ID). We may use a trusted Identity Verification Service provider, whose privacy policy you'll need to review and agree to before verifying your identity through their platform. |
| Contact Information | Your email address, telephone number, WhatsApp number, and postal address |
| CV Information | Your education and work experience |
| Financial Information | Payment information, including credit/debit card numbers and bank account details |
| Employment Information | Details of your employer's name and address |
| Marketing and Communications Data | Your preferences for how you'd like to receive marketing communications from us |
| Health Information | Any information you provide regarding health, in case reasonable adjustments or support are needed |
4.4 Speaking with a course advisor
We may ask for the same categories of information as in section 4.3 above if you speak with one of our course advisors or enrol on a Course.
4.5 Paying through a third party
| Type of information | Details |
|---|---|
| Identity Information | Your full name and date of birth |
| Contact Information | Your email address, telephone number, and postal address |
| Financial Information | Payment information, including credit card numbers and bank details (pertaining to the third party) |
4.6 Enrolled students
While you are studying, we may collect information relating to: tutor support enquiries, guidance and support enquiries, service enquiries, scheduling tutor meetings, scheduling virtual induction, student surveys and events, student reviews and testimonials, complaints-related enquiries, and payment transaction details.
4.7 Specific learning needs or support requirements
We ask you to disclose any specific learning needs or support requirements upon enrolment, so we can implement necessary adjustments to your Course and assessments. Your health information is a special category of personal data, and we may share it with our awarding bodies to help them consider your needs when designing assignments or examinations.
4.8 Technical information
When you use our website without making an enquiry, we collect: IP address, MAC address, unique device identifiers, device information, location data, website traffic data, geolocation data, search queries, navigation patterns, and browser information.
4.9 Business contacts
| Type of information | Details |
|---|---|
| Identity Information | Your full name, date of birth, and a copy of your identification |
| Contact Information | Your email address, telephone number, and postal address |
| CV Information | Your education and work experience |
| Financial Information | Payment information, including credit/debit card numbers and bank account details |
| Company Information | Your company name, company size and industry type |
Why We Need Your Information, and Our Legal Basis for Processing It
We are required by law to identify the specific legal basis for processing each category of your personal data, and to inform you of it. If a reason for processing your information is no longer applicable, we will immediately stop processing it; if the basis changes, we will notify you of the new basis, as required by law.
5.1 Contractual obligation
A contract is created between you and us when you register on our website, purchase a Course, or accept our other terms and conditions. If you don't provide the specific information we request during your application, we may be unable to offer you that Course. We use this data to: confirm your identity for security reasons; deliver the Course(s) you've enrolled on; offer and assist with our services; give you recommendations and guidance; and gather feedback to improve our offerings. We will ask for your explicit consent before processing special categories of data, such as health information. We may use a trusted third-party Identity Verification Service Provider — if you'd prefer not to use their platform, contact us at support@sbusinesslondon.ac.uk.
5.2 Data we process with your consent
5.2.1 Enquiries, information requests, brochure requests, demo scheduling, and callback requests — you authorise us to process relevant personal information when browsing our website or requesting more information, even without a contractual obligation. We aim to obtain your explicit consent, such as for cookies, and you may withdraw consent at any time.
5.2.2 Marketing communications — we may use your information to send updates about our services, offers, promotions or new Courses. Individual subscribers' consent is our legal basis; for corporate subscribers, we rely on legitimate interest. You can opt out of marketing at any time, and we will never share your data with other organisations for marketing purposes.
5.2.3 Technical data — collected through cookies to support our legitimate interest in keeping our website functioning properly and informing business decisions; we rely on your consent, which you may withdraw at any time.
5.2.4 Revoking consent — you may revoke consent at any time by emailing support@sbusinesslondon.ac.uk, though this may limit your access to our website or services.
5.2.5 Implicit consent — in some situations you implicitly consent to processing, such as emailing us and expecting a response. We won't use information to identify you personally unless permitted, though we may aggregate data generically to analyse website performance.
5.3 Legitimate interests
We may process information based on legitimate interest, having carefully considered whether the same objective could be achieved another way, whether processing (or not processing) could cause you harm, and whether you'd reasonably expect us to process it. This includes: keeping records for business administration; responding to unsolicited communications; protecting and asserting legal rights; obtaining insurance or professional advice for managing business risk; and safeguarding your interests where we believe we have a duty to do so.
5.4 Legal requirements
We may need to process your information to comply with legal obligations — for example, providing information to legal authorities where they have proper authorisation, such as a search warrant or court order.
5.5 Affiliate and business partner information
Information provided to us by business partners or affiliates lets us identify visitors you've recommended and credit you with any commission due. We use it for no other purpose, and commit to protecting the privacy of this data and the details of our partnership; any affiliate or partner we work with must agree to reciprocate this policy.
Specific Uses of Information You Provide to Us
6.1 Information shared with the understanding it may be seen by third parties
Our website may allow you to post information understanding it may be read, copied, downloaded, or used by others — for example, leaving a forum comment, tagging an image, or reacting to another visitor's message. It's your responsibility to be comfortable with the privacy implications before submitting personal information; we reserve the right to use information you post in any manner we choose, and cannot control how third parties use it once public. If your request is reasonable and there's no legal reason to retain it, we may agree to delete information you've posted — contact support@sbusinesslondon.ac.uk.
6.2 Complaints about website content
We investigate complaints about content on our website, and will remove content while reviewing if your complaint is reasonable or the law requires it. We weigh free speech against the rights of those affected, and will not engage further if we determine a complaint is baseless or frivolous.
6.3 Your chosen payment method
Your sensitive payment information is never accessible to our contractors or staff. We partner with trusted payment providers, PayPal and Stripe — payments are made through secure checkout pages hosted by them, which may carry our branding but which we do not control. Payment plans are managed through third-party secure subscription and recurring payment providers, whose systems we also do not control.
6.4 Contacting our Support and Admissions staff
We collect the information you provide by phone, WhatsApp, web chat, email, Learning Platform, or website so we can respond appropriately, and retain personally identifiable information — including your name and email address — to monitor our interactions with you and deliver a better service. Calls to our admission or support teams may be recorded for training, quality, or dispute resolution purposes.
6.5 Complaints
We keep a record of everything you provide when raising a complaint, and use it to address your issue. We may share part of your complaint with the other party involved if properly required, though this is minimised wherever possible and is entirely at our discretion. We may also aggregate complaint data into statistics to evaluate service quality, without identifying you or anyone else personally.
Automated Information We Collect When You Visit Our Website
7.1 Cookies
Cookies are small text files your browser stores when you visit a website, allowing data from one visit to be retained and used on another, and helping us gather statistics on how users interact with the site. Some cookies last only a day, or until you close your browser; others remain on your device permanently. You can remove, restrict, or stop cookies through your browser settings. We use cookies to: monitor your usage of our websites; track whether you've viewed messages we've posted; maintain your sign-in; track your survey and questionnaire responses; and capture live chat dialogue with our support or admissions staff.
7.2 Personal identifiers from browsing activity
Our servers log your browser's requests for web pages and other content, including your IP address, internet service provider, and geographic location, along with your device type, screen resolution, and browsing software. We evaluate the popularity of our webpages and our content delivery performance using this data in aggregate. Even if you're not logged in, your data may still identify you if combined with information from previous visits.
7.3 Remarketing
Remarketing installs a cookie on your computer as you browse our website, allowing us to advertise our goods and services when you visit other websites. We may occasionally use a third-party service for this — if so, you may see adverts for our products elsewhere, provided you've agreed to our use of cookies.
Disclosure and Sharing of Your Information
8.1 Who we share your information with
To deliver our Courses and services effectively, we may share relevant information with trusted parties who apply appropriate safeguards, including: accreditation partners, awarding bodies, recognition partners, certification partners, organisations that own the Courses or programmes we deliver, advertising companies, our related partners and subsidiaries, subcontractors, outsourced service partners, identity verification partners, examination and workshop venues, IT partners, and tutors, assessors or quality assurance officers who are not our employees.
We may also share your information with other organisations if we sell or buy a business or assets, if another party acquires us or a substantial part of our assets, to comply with legal or regulatory requirements, or to enforce our Terms and Conditions or other agreements.
8.2 Information we obtain from third parties
We occasionally receive data from third-party services we use, which may indirectly contain your personal information, even though we never share your personal information with third parties except as disclosed in this notice.
8.3 Third-party advertising on our website
Third-party advertisers may display adverts on our website and use technology to automatically gather data when their advert appears — including cookies or JavaScript, to track effectiveness and personalise content. We do not control these technologies or the data they collect, so their practices are not covered by this privacy notice.
8.4 Helping fight fraud
To help combat fraud, we permit credit reference agencies to access information about customers who request their card issuer stop payments without a valid reason and without giving us an opportunity to return their money.
8.5 Data processed outside the European Union
Our websites are hosted within the United Kingdom. We may also use outsourced services located outside the UK and EEA, which may not maintain data protection standards as stringent as those in the UK or EEA — where this happens, we take steps to ensure adequate protections are in place for your information's security.
Access to Your Information
9.1 Accessing your personal information
By logging into your account, you can review or update any personally identifiable information we hold for you at any time. For a copy of information not available on our website, contact support@sbusinesslondon.ac.uk — we'll confirm receipt of your request, when we expect to send the information, and whether any cost applies.
9.2 Removal of your information
Email support@sbusinesslondon.ac.uk if you'd like us to remove personal information from our website — please note this may limit the services we can provide.
9.3 Verification of your information
When we receive a request to access, edit, or delete personally identifiable information, we will take reasonable steps to verify your identity before granting access or taking action, to safeguard your information.
Other Matters
10.1 Use of the site by children
We neither market to children nor offer products or services for purchase by minors. If you're under 18, you may only use our website with your parent or legal guardian's permission. Children aged 15 and above are permitted to use certain sections of our website, including the blog. Regardless of age, we gather information about all users and visitors to these spaces, expecting some will be young people, who may inevitably explore other sections of the website and be exposed to any on-site advertisements.
10.2 Encryption of data sent between us
We encrypt any data you provide and use Secure Sockets Layer (SSL) certificates to authenticate our identity to your browser — you can verify SSL is in use by looking for a closed padlock icon or other trust marks in your browser's URL bar or toolbar.
10.3 How you can complain
Email support@sbusinesslondon.ac.uk if you're unhappy with our privacy policy. If a disagreement can't be resolved, we hope you'll work with us in good faith through mediation or arbitration. You also have the right to complain to the Information Commissioner's Office at ico.org.uk/concerns if you're unhappy with how we've handled your personal information.
10.4 Retention period for personal data
Unless otherwise specified in this notice, we retain your personal data for as long as necessary: to fulfil our obligations to you; to deliver the services you've requested; to comply with additional laws, such as tax authority requirements; and to support a defence or claim in court.
10.5 Compliance with the law
We've developed this policy to comply with the laws of every country or legal jurisdiction where we intend to operate. If you believe our policy doesn't meet the legal requirements of your country, we'd appreciate your feedback — though you always retain the choice of whether to use our website.
10.6 Review of this privacy policy
This notice may be updated as needed, and we reserve the right to change it at any time without prior notice. Please check back regularly to stay informed of any updates, and don't hesitate to contact us with any questions.