Level 8
Middle Level
Marketing
SCQF Level 8 International Specialised Diploma in Business (Marketing Management)
£2,462.50
Marketing
Level-8
SCQF Level 8 International Specialised Diploma in Business (Marketing Management)
The ISDC SCQF Level 8 International Specialised Diploma in Business (Marketing Management Pathway)is designed for learners and aspiring marketing professionals who aim to develop foundational expertise in marketing strategy, consumer behaviour, and market analysis. This course, awarded by ISDC and delivered by the School of Business and Technology London (SBTL), provides a flexible learning pathway, suitable for individuals seeking to advance their knowledge in business marketing while preparing for progression to a UK-awarded bachelor’s degree through top-up options with partner universities.
This marketing management pathway focuses on developing practical and strategic capabilities essential for modern marketing roles. You will engage with core business principles alongside specialised marketing modules, gaining an understanding of consumer insights, brand management, digital marketing techniques, and strategic marketing planning.
Designed to be completed within a year, this programme combines core business modules with pathway-specific studies in marketing management. The qualification is approved, quality-assured, regulated, and awarded by Qualifications Scotland, the national awarding body for Scotland. Upon successful completion, learners are awarded an SCQF Level 8 International Specialised Diploma in Business, enabling progression into marketing-related roles or further academic study in marketing, business management, or related fields.
At a Glance
Who is it for?
Learners who want a specialised grounding in marketing strategy, with a clear route into the final year of a UK Bachelor's degree.
Avg. Completion Time
12 Months
Support Period
14 Months
All-Inclusive Fees
Course fees cover all costs including assessment and registration.
Course Materials
Learning resources and study guides developed by approved tutors.
Elevate Grade
Comprehensive assessment feedback from your tutor to elevate your knowledge.
Personal Tutor Meeting
Schedule online personal tutor meetings whenever you want.
Flexible Learning
Study from anywhere at your own pace, 100% online.
Study Method
Study 100% online, at your own pace, from anywhere in the world.
Dedicated Tutor Support
Unlimited support from subject matter-expert tutors.
Dedicated Support Desk
Raise queries, request tutor support and ask for a callback.
Unlimited Live Classes
Schedule on-demand live online classes for each module.
Why study SCQF Level 8 International Specialised Diploma in Business (Marketing Management)?
The ISDC SCQF Level 8 International Specialised Diploma in Business (Marketing Management Pathway) provides a structured pathway for learners who wish to gain specialised expertise in marketing, preparing them for professional roles in marketing and brand management.
Upon completing this course, you will be able to:
- Apply core and specialised marketing knowledge to address real-world organisational and market challenges.
- Analyse and interpret consumer, market, and competitive data to support effective business and marketing decision-making.
- Evaluate and implement marketing strategies, brand management practices, and digital campaigns to enhance organisational performance.
- Apply concepts of strategic marketing, customer engagement, and contemporary marketing technologies within modern business environments.
What is included in SCQF Level 8 International Specialised Diploma in Business (Marketing Management)?
Learning Resources
Comprehensive learning resources and study guides developed by expert tutors, covering all key aspects of the syllabus.
Dedicated Tutor Support
Unlimited dedicated support from subject matter-expert tutors throughout the duration of your studies.
Personal Tutor Meetings
Schedule online personal tutor meetings whenever you want for guidance, support and encouragement.
Dedicated Support Desk Portal
Raise queries, request tutor support and ask for a callback whenever you need guidance and assistance.
Elevate Grade
Your tutors will provide formative assessment feedback for each module, helping you improve your achievements throughout the course.
All-Inclusive Fees
All assessment and registration fees are included in the course fee. No hidden costs.
24-Hour Portal Access
24-hour access to the MyLearnDirect online learning portal for studying at your convenience.
14-Month Support Period
Full access for 14 months from enrolment.
Who is it for?
This course is designed for individuals who regularly interact with clients, including customer service professionals, account managers, team leaders, administrators, and anyone looking to strengthen their communication skills to build positive and professional client relationships.
Course Benefits
By completing this course, you will be able to:
- Apply core and specialised marketing knowledge to solve real-world organisational and market challenges.
- Analyse and interpret consumer, market, and business data to support effective marketing and business decision-making.
- Evaluate and implement marketing, branding, and digital strategies to enhance organisational performance.
- Apply strategic marketing, customer engagement, and operational techniques in complex and dynamic business environments.
- Integrate modern technologies, including digital marketing tools, analytics platforms, and marketing automation, into marketing planning and decision-making processes.
Why Choose ISDC Qualifications at SBTL?
Every ISDC qualification goes through a thorough approval process and is subsequently approved, quality-assured, regulated, and awarded by Qualifications Scotland, so learners can be confident their award carries the status of a nationally regulated UK qualification.
ISDC qualifications sit within the Scottish Credit and Qualifications Framework (SCQF), giving learners transferable credit that's comparable across countries and institutions, and a defined route into degree study at universities internationally.
Key reasons to choose ISDC Qualifications:
-
UK-Regulated Awards — Awarded by Qualifications Scotland, a statutory body set up through an Act of Parliament.
-
SCQF-Mapped — Credit is benchmarked against a nationally recognised framework, so it's comparable across countries and institutions.
-
University Progression — Many international universities accept these qualifications for advanced entry and/or credit transfer at undergraduate and postgraduate level.
-
Customised Pathways — Bespoke qualifications developed by ISDC and signed off through a rigorous quality assurance process.
-
Globally Recognised — Qualifications Scotland's international standing means these awards are accepted by universities and institutions worldwide.
-
WES Recognised — Recognition by World Education Services (WES) supports international credit transfer and graduate mobility.
Pathways & Progression
Academic Pathway
BSc (Hons) Marketing Management – Final Year Top-Up Degree
- Progress to final year degree entry
- Direct entry into the final year of a partner UK university's Bachelor's degree
Professional Recognition
Qualifications Scotland Pathway Qualification
- Delivered in partnership with Qualifications Scotland (SQA)
- Structured route from Foundation to Postgraduate level
- Credits carry forward as you progress through the programme
Career Growth
Career Pathways
- Marketing Executive
- Digital Marketing Assistant
- A foundation for entry into marketing roles, with a route toward a full Bachelor's degree and senior marketing leadership positions
Industry Recognition
Globally Aligned Standard
- Mapped to the Scottish Credit & Qualifications Framework (SCQF)
- Direct progression to partner universities in the UK and abroad
- Recognised standard employers and institutions can benchmark against
Career Paths
Marketing Executive
Junior-Level Marketing Role
Support the planning and execution of marketing campaigns across channels
Digital Marketing Assistant
Junior-Level Digital Role
Support social media strategy, content scheduling, and digital campaign tracking
Marketing Analyst
Junior-Level Analytical Role
Support data analysis and reporting to inform marketing decisions
Entry Requirements
We believe in providing accessible professional development. To ensure you can engage effectively with the course materials, the following entry guidelines apply:
- Professional Experience: While not mandatory, having at least one year of professional work experience is ideal. This course is best suited for those currently in, or aspiring to, supervisory or management roles.
- Academic Background: There are no formal prior qualification requirements. Our courses are open to individuals from any sector aiming to gain practical, transferable skills.
- English Language Proficiency: You should have a good command of the English language to effectively engage with the study guides and complete the 40-minute timed assessments.
- Technical Access: As the course is 100% online, you must have access to a computer and a stable internet connection to use the MyLearnDirect platform
-
Age Requirement
Be 18 years of age or older.
-
Prior Qualification & Experience
Completion of the SCQF Level 7 International Certificate in Business (or ISDC-recognised equivalent), or evidence of prior learning/credits from similar business-related programmes at the same level and with similar credit size units.
-
Course Capability
Possess the ability to complete the Level 8 course.
-
English Language
The course is offered in English. You must possess considerable competency in English.
Assessment
For each module you study, you will complete a written assignment of 3000 to 3500 words and submit it online at your MyLearnDirect learning portal. The submitted assignments will be assessed by your approved tutor.
Written Assignment
Per Module
3,000–3,500 Words
Per assignment
Online Submission
Via MyLearnDirect
Tutor Assessed
Expert assessment
Syllabus
This certification is structured into 4 focused units, each building upon the last to develop a comprehensive understanding of effective client communication.
Learners must request before enrolment to interchange unit(s) other than the preselected units shown in the SBTL website because we need to make sure the availability of learning materials for the requested unit(s). SBTL will reject an application if the learning materials for the requested interchange unit(s) are unavailable.
Click on each unit below to read a summary of the learning outcomes.
1
Change Management
200 TQT
20 Credits
Examines strategies and techniques for effectively managing organisational change, including overcoming resistance, implementing new processes, and fostering a culture of adaptability.
2
Global Marketing Strategy
150 TQT
15 Credits
Develops skills to plan, implement, and evaluate marketing strategies in an international business context.
3
Business Analytics for Decision Making
200 TQT
20 Credits
Focuses on using data analysis, statistical tools, and quantitative techniques to support informed business decisions and strategic planning.
4
Business and Professional Ethics
200 TQT
20 Credits
Explores ethical principles, corporate responsibility, and professional conduct, enabling students to navigate ethical dilemmas in the workplace.
5
Digital Marketing
150 TQT
15 Credits
Explores online marketing channels, techniques, and campaigns to engage audiences and drive business growth.
6
Social Media Analytics
150 TQT
15 Credits
Teaches methods to collect, analyse, and interpret social media data to inform marketing decisions and strategies.
7
Brand Management
150 TQT
15 Credits
Focuses on building, positioning, and sustaining strong brands to enhance customer loyalty and organisational value.
Study Mode
Our online learning gives you the flexibility to study when and where you want, with rich online learning resources and study guides developed by our expert tutors to provide structure, keep you motivated, and strengthen your understanding of the subject.
If you want a high level of structured guidance and support but can't attend scheduled live classes, then online learning is the perfect study method. You study at your own pace and set your own flexible schedule. We are dedicated to offering extensive learning support to simplify your learning journey, so we provide the option to schedule online personal meetings with your tutor at your convenience.
Our simplified online learning facilitates you to achieve high career growth without stress and dilemmas.
What's included in our online learning?
Learning Resources
Comprehensive learning resources and study guides developed by expert tutors which cover all the key aspects of the syllabus.
Tutor Support
Dedicated support from expert tutors throughout the duration of your studies.
Personal Tutor Meetings
Schedule online personal tutor meetings whenever you want, which will help you get the most out of your studies and provide guidance, support, and encouragement.
Dedicated Support Desk Portal
You can raise queries, request tutor support and ask for a callback whenever you need guidance and assistance.
Elevate Grade
Your tutors will provide formative assessment feedback for each module, helping you improve your achievements throughout the programme.
Quality Learning Resources
Quality learning resources developed by expert tutors, which include learning pathway materials, lecture notes, study guides, case studies, etc., enabling you to apply your knowledge.
Assessment Resources
We offer comprehensive assessment resources and assessment guidelines to support you through each module.
Resources & Support
We are committed to providing unwavering support throughout your educational journey. Our dedicated support team is a crucial link between tutors and learners, ensuring that guidance, assessment feedback, and additional study assistance are delivered promptly and effectively.
Induction
Online and flexible learning induction to help you settle in and prepare for your online studies.
Tutor Support
Dedicated support from expert tutors throughout the duration of your course.
Personal Tutor Meetings
Schedule online personal tutor meetings whenever you want for guidance, support and encouragement.
Dedicated Support Desk Portal
Raise queries, request tutor support and ask for a callback whenever you need guidance and assistance.
Elevate Knowledge
Your tutors will provide formative assessment feedback for each module, helping you improve throughout the course.
Quality Learning Resources
Learning pathway materials, lecture notes, study guides, case studies and more.
Assessment Resources
Comprehensive assessment resources and assessment guidelines provided.
Study Guides
Structured study guides for every unit, keeping you on track and strengthening your understanding as you progress.
Why should I choose SBTL?
We focus on providing a sophisticated, flexible learning experience. Our courses are designed with 100% online learning so your studies fit around your full-time work and other commitments, letting you study from anywhere, at your own pace.
You'll also get dedicated tutor support, scheduled personal tutor meetings whenever you need them, and access to our Dedicated Support Desk portal to raise queries or request a call back.
How does online learning work at SBTL?
Our online learning gives you the flexibility to study when and where you want, with rich online learning resources and study guides developed by our expert tutors to provide structure, keep you motivated, and strengthen your understanding of the subject.
If you want a high level of structured guidance and support without attending scheduled classes, then online learning is the perfect study method for you. You study at your own pace and set your own flexible schedule. Our simplified online learning helps you achieve high career growth without stress and dilemmas.
You can schedule online personal tutor meetings whenever you want, which will help you get the most out of your studies and provide guidance, support and encouragement. When it comes to support, we have a dedicated support desk team so you can raise queries, request tutor support, and ask for a callback whenever you need guidance or assistance.
How will I get tutor support and other guidance?
You will have access to unlimited dedicated tutor support through our centralised Support Desk portal. You can schedule personal tutor meetings whenever needed and raise queries via the MyLearnDirect learning portal at any time.
- Constructive formative feedback on every assignment to help you improve
- Guidance on the proposed structure of your work
- Regular discussion of your assignment progress throughout the course
- Guidance on presentation — title page, contents, pagination, footnotes and Harvard referencing
What are the payment methods?
The fee can be paid in either of the following methods:
Debit Card/Credit Card
PayPal
Bank Transfer
Do you offer a monthly payment plan?
Yes. We offer flexible, low-cost and interest-free payment plans across all our courses and study methods, so you can spread the cost monthly and focus on learning.
Can I interchange the units?
As an approved centre, SBTL preselects the units for each course from those listed in the awarding body's specification, and the preselected units are shown on every course's details page.
If you'd like different units, you must request this before enrolment so we can confirm the learning resources are available. Once enrolment is complete, unit interchange requests can no longer be accommodated.
What are the steps I need to follow once I decide to join you?
1
Select your course — choose the course you want to pursue, making sure you meet the entry requirements.
2
Enrol — submit your order application via our website or by emailing admission@sbusinesslondon.ac.uk, then pay online or by bank transfer, as a single payment or in monthly instalments.
3
Get portal access — once payment and a compliance check (ID and eligibility) are complete, you'll receive your MyLearnDirect login, usually within 48 hours.
4
Induction — a comprehensive online induction helps you settle in and prepare for your studies.
5
Dedicated tutor — your allocated tutor and our academic support team assess your work and provide formative feedback before final submission.
6
Assessment — marks and grades are published via MyLearnDirect once your final submission is made.
7
Certification — receive your accredited certificate on successful completion, ready to progress your career or enrol on your next course with us.
What does the allocated tutor provide to me?
- Provide you with comprehensive guidance and support from start to finish of your course through the support desk portal.
- Our tutors don't just provide academic support; throughout your learning journey, they strive to build confidence, foster aspiration, and encourage a love for learning
- Offer constructive formative feedback on your assignments, which can help you to improve your assignments.
- Offer guidance on the proposed structure.
- Discuss the progress of your assignments with you during the course.
- Provide guidance on presentation, such as the title page, contents page, pagination, footnoting and Harvard Referencing.
Can I choose any course from ISDC partner universities?
ISDC provides flexible progression pathways through its network of international partner universities. Students can explore a variety of degree options that align with their chosen field of study, with opportunities to progress into the final year(s) of relevant undergraduate programmes. These pathways are designed to ensure both flexibility and academic consistency, supporting a smooth transition into higher education.
Additionally, our academic team is available to guide students in selecting progression options that best match their individual goals and interests.
Does my course have any deadline?
It is a purely online course that allows you to complete your learning at your own pace. You are required to complete the course within 12 months, and if additional time is needed, you should inform the admissions advisor during enrolment.
Is the course fee all-inclusive? Are there any hidden fees?
Yes, our course fee is all-inclusive, and there are no hidden fees. If you complete your course within your standard support period, without needing a resubmission or a printed certificate, you pay nothing beyond the course fee. Your course fee covers awarding body registration, full course access, tutor support, learning materials, one formative review per module, assessment marking and your digital certificate.
Additional fees apply only in specific optional or performance-based situations:
- Resubmission fees: if a submission is referred and you need a further attempt.
- Additional formative review: if you request more than the one review included per module.
- Extension fees: if you need more time beyond your standard support period. Awarding body fees may also apply.
- Printed certificate and shipping: if you request an optional printed certificate where the awarding body offers one, and its delivery. Digital certificates are included.
- Course change: if you ask to change to a different course after enrolling.
The amount of each fee is set out in detail in our Terms and Conditions, which you review and accept before purchasing your course.
Is there a fee for shipping my certificate?
Your digital certificate is included in your course fee, with no shipping charge. If you request a printed certificate where the awarding body offers one, a shipping fee applies:
- Within the UK: £10
- Outside the UK: £50
Shipping fees are set out in our Terms and Conditions, which you review and accept before purchasing your course.
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