IBT Level 7 Postgraduate Diploma in Professional Marketing


A postgraduate diploma in professional marketing equips an individual with sound knowledge and skills required for the success and progression of a career in the same line. Of note, IBT Postgraduate Diploma in Professional Marketing (Level 7) is exclusively targeted at those individuals who have already had both theoretical and practical knowledge in this field of business and who are pursuing to acquire something higher such as a strategic management role, which is, for the most part, directed towards marketing. To reinforce, the expertise gained through attaining IBT Postgraduate Diploma in Professional Marketing (Level 7) in this professional stream exposes an individual to a myriad of opportunities in marketing and where knowledge coupled with skills and inner talent leads to value acquisition for the business where one ventures into, in turn becoming an asset for that organisation.

Furthermore, where global markets are concerned, acquiring professionalism in marketing on a postgraduate level is a thing that carries a weight on its own. It is doubtless to state that one can also achieve varied thinking skills on creative, innovative, analytical, and even more so, on entrepreneurial dimensions. Thus, the individuals who are aspiring to acquire mastery over marketing profession and the employers who are on the lookout for such professional marketers for their business can gain benefits out of this course that is awarded by the Institute of Business and Technology (IBT).

  • To learn the concept of corporate branding.
  • To attain proficiency in strategic marketing.
  • To understand the significance of communication and soft skills in strategic management/leadership in the marketing domain.
  • To be able to achieve viable decision-making skills pertinent to marketing.

Institute of Business and Technology (IBT) is an awarding body which offers high-quality diploma and degree programs to students seeking vocational qualification. IBT ensures the quality of the programs by ensuring conformance to high standards in courses offered by the organisation. In addition, through regular monitoring and audit of accredited centres, IBT ensures legitimate and reliable functioning of the approved centres. Furthermore, IBT provides comprehensive support to the accredited centres for delivering the best possible service to learners.

IBT qualifications assist a learner in pursuing high-quality professional vocational education delivered in a flexible and customer-focused learning environment. All the qualifications offered by IBT are regularly updated to recognise and meet the changing needs of colleges, training providers, and employers. Moreover, the qualifications offered by IBT facilitate progression to higher education and career development opportunities.

  • Outstanding tutor support that gives you supportive guidance all through the course accomplishment through SBL Support Desk Portal.
  • Access to our cutting-edge learning management platform where you will be able to access vital learning resources and communicate with support desk team.
  • Quality learning materials such as structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal.
  • Formative assessment feedback will be provided by the tutors to improve the learners’ achievements.
  • Assessment materials are accessible through our online learning platform
  • Supervision for all modules
  • Multiplatform accessibility through online learning platform. This facilitates SBL in providing learners with course materials directly through smartphone, laptop, tablets or desktop offering students’ opportunity to study as per their convenience.
  • Live Classes (for Blended Learning Students only).

All the units of the qualification are internally assessed by the delivery centre and are externally verified by IBT. A combination of coursework and assignments are used for assessment and students will need to show that they meet each of the assessment criteria and learning outcome detailed within each unit of the qualification, to the required standard for the level of the unit.

Diploma Certificates will be awarded following assessment of the candidate’s coursework and assignment. A qualified tutor will examine the evidence and make a decision, which is verified by the external verifier and passed for certification. To be awarded the certificates, candidates must pass all the six units of the qualification. Candidates need to achieve 40% mark in order to pass each unit. The achievement (pass) rates for this qualification are outstanding.

  • A Professional Diploma in Marketing preferably at Level 6.
  • A Diploma in Professional Marketing.
  • Digital Diploma in Professional Marketing.
  • Bachelor’s degree with 120 credits in marketing content.
  • Master’s degree with 60 credits in marketing area.
  • 2 years of marketing experience in operational role.
  • In the case of English not being first language, IELTS academic module with minimum 6.5 pass mark. The component marks in each subject should be 6.0, or certification of Cambridge in Advanced English with minimum grade B.

Subsequent to the completion of IBT Postgraduate Diploma in Professional Marketing (Level 7) with the sophisticated skills gained therein, one is sure to attain enough confidence to plunge headlong into a career in marketing with all its professionalism and grandeur. With the key concepts learnt through the units of the modules contained in this course, students are expected to achieve the milestones (learning outcomes) that will define their inherent abilities thereof, allowing them to make prompt decisions, sharpen their creative/innovative and problem-solving skills, and from there, to progress further to become a strategic marketing manager as their experience, expertise, and knowledge dictates.

 

  • Industry-focused programmes which meet global standards.
  • Programs reviewed by highly qualified experts in the relevant sector.
  • Career enhancement through providing advanced knowledge and skills which meets the 21st-century employer needs.
  • Availability of globally approved centres for enrolling in the desired program.
  • Availability of flexible study options.


Reference No : PGPM701

Credit : 20 || TQT : 200

Corporate Digital Communications This unit will enable you to critically appraise the corporate brand and the importance of digital communications in developing corporate positioning and building brand equity.

Reference No : PGPM702

Credit : 20 || TQT : 200

Appraising and Managing a Corporate Brand This unit will help you practice promoting the brand name of a corporate entity, as opposed to specific products or services. It will also introduce the students to a thorough analysis of the corporate brands in the market, understanding consumer needs, and executing promotional tools.

Reference No : PGPM703

Credit : 20 || TQT : 200

Global Marketing Decisions This unit is intended to broaden student appreciation of world markets by concentrating on topics such as global cultures and environments, political and economic institutions, regional characteristics, market assessment/selection and market entry strategies.

Reference No : PGPM706

Credit : 20 || TQT : 200

Creating Entrepreneurial Change This unit will enable you to identify the key learning processes in driving distributive strategies. It will help you who embrace entrepreneurship and create transformational change and value for their organisation.

Delivery Methods

School of Business London provides various flexible delivery methods to its learners which include online learning with live classes and online learning. Thus, learners can choose the mode of study as per their choice and convenience. The program is self-paced and accomplished through our cutting-edge Learning Management System. Learners can interact with tutors by messaging through the SBL Support Desk Portal System to discuss the course materials, get guidance and assistance and request assessment feedbacks on assignments.

We at SBL offer outstanding support and infrastructure for both online and blended learning. We indeed pursue a smart learning approach where the traditional regular classroom-based learning is replaced by web-based learning and the support level is incredibly high. Learners enrolled at SBL are allocated a dedicated tutor whether it is online or blended learning, who provide learners with comprehensive guidance and support from start to finish of the course.

The significant difference between online learning with live classes and online learning methods at SBL is the Block Delivery of Online Live Classes. Learners enrolled at SBL on blended learning are offered a block delivery of online live classes which can be booked in advance on their convenience at additional cost.These live classes are relevant to the learners’ program of study and aim to enhance the students’ comprehension of research, methodology and other important study skills. We try to make these live sessions as communicating as possible by providing interactive activities and presentations.

Resources and Support

School of Business London is dedicated to offering excellent support on every step of your learning journey. School of Business London occupies a centralised tutor support desk portal, through which our support team liaise with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receive a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and to streamline all the support process efficiently.

Quality learning materials made by industry experts is a significant competitive edge of School of Business London. Quality learning materials comprised of structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal.

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