IBT Level 6 Diploma in Professional Marketing


IBT offers a diverse array of marketing qualifications designed to nurture the talents and skillsets of emerging professionals entering the workforce. The IBT Diploma in Professional Marketing (Level 6) equips individuals with the necessary knowledge and competencies to assume mid-level roles within a marketing department in a contemporary business organization. This qualification not only enhances career prospects but also fosters practical skills through hands-on sessions. By delving into emerging trends in marketing, the IBT Diploma in Professional Marketing (Level 6) provides a comprehensive understanding, preparing individuals for a promising future in marketing with industry-specific skills and competencies.

Quality Assurance

IBT Qualifications are subject to our internal quality assurance processes and guaranteed to conform to a high standard since we recognise, monitor and audit our accredited centres to ensure they function legitimately and reliably. IBT Qualifications are endorsed by the Institute of Commercial Management (ICM), an Ofqual regulated awarding body established in 1979. Completing an IBT Qualification alone does not lead to a regulated qualification but may be used as evidence of knowledge and skills gained. The learning outcomes and assessment criteria for each unit are outlined in the unit specifications, and these have been benchmarked against Levels published by Ofqual to indicate the depth of study involved in successful completion by the learner.

  • Cultivate heightened proficiency in strategic marketing planning, encompassing the analysis of market trends, the establishment of marketing objectives, and the formulation of comprehensive marketing strategies.
  • Showcase adeptness in crafting and executing integrated marketing communications campaigns, employing diverse channels to reach target audiences with maximum effectiveness.
  • Demonstrate leadership prowess in the realm of digital marketing, harnessing digital technologies, data analytics, and social media to propel marketing initiatives toward success.
  • Champion and implement ethical and sustainable marketing practices, taking into account the social, environmental, and cultural ramifications of marketing strategies.
  • Remember! The assessment for the qualification is done based on assignments only, and you do not need to worry about writing any exam.
  • With the School of Business and Technology London, you can complete the qualification at your own pace choosing online or blended learning from the comfort of your home. 
  • Learning and pathway materials and study guides developed by our highly qualified and experienced tutors will be available around the clock in our cutting-edge learning management system. 
  • Most importantly, at the School of Business and Technology London, we will provide you with comprehensive tutor support through our dedicated support desk. 
  • If you choose your course with blended learning, you will also enjoy live sessions with an assigned tutor, which you can book at your convenience. 

The IBT Level 6 Diploma in Professional Marketing may open many career pathways including, but not limited to:

  • Marketing Assistant/Coordinator,
  • Digital Marketing Assistant,
  • Market Research Assistant.
  • Sales and Marketing Support

The Institute of Business and Technology (IBT) is a non-regulated awarding organisation which develops various high-quality qualifications. Though IBT Qualifications are not regulated, they are guaranteed to conform to a high standard since we recognise, monitor and audit our accredited centres to ensure they function legitimately and reliably.

IBT Qualifications are endorsed (optional) by the Institute of Commercial Management (ICM), an Ofqual regulated awarding body established in 1979. The self-regulated qualifications of IBT are subject to strict internal quality assurance processes, which reflect high standards. Achieving an IBT qualification does not lead to a regulated qualification.

  • Outstanding tutor support that gives you supportive guidance all through the course accomplishment through the SBTL Support Desk Portal.
  • Access our cutting-edge learning management platform to access vital learning resources and communicate with the support desk team.
  • Quality learning materials such as structured lecture notes, study guides, and practical applications, which include real-world examples and case studies, will enable you to apply your knowledge. Learning materials are provided in one of the three formats: PDF, PowerPoint, or Interactive Text Content on the learning portal.
  • The tutors will provide Formative assessment feedback to improve the learners’ achievements.
  • Assessment materials are accessible through our online learning platform.
  • Supervision for all modules
  • Multiplatform accessibility through an online learning platform. This facilitates SBTL in providing learners with course materials directly through smartphones, laptops, tablets or desktops, allowing students to study at their convenience.
  • Live Classes (for Blended Learning Students only).

School of Business and Technology London internally assesses all the qualification units and the assignments are externally verified by IBT. A combination of coursework and assignments is used for assessment, and students must show that they meet each assessment criteria and learning outcomes detailed within each unit of the qualification to the required standard for the unit level.

Certificates will be awarded after assessing the candidate’s coursework and assignments. A qualified tutor will examine the evidence and make a decision, which is verified by the external verifier from IBT who will announce the ultimate results. To be awarded the certificates, candidates must pass all the six qualification units. Candidates need to achieve a 40% mark to pass each unit.

IBT Qualifications are endorsed by the Institute of Commercial Management (ICM), an Ofqual regulated awarding body, established in 1979. The self-regulated qualifications of IBT are subject to strict internal quality assurance processes, which reflect high standards. Upon completing the programme, learners will receive a certificate and transcript, dual-branded by IBT and ICM, which means that the certificate and transcript will be issued by ICM, along with the IBT logo.

The qualification has been designed to be accessible without artificial barriers that restrict access. The applicant's age should be 18 or above at the time of applying for the qualification. There are few other criteria as well, please see below:

  • The applicant should possess a Level 5 qualification in marketing and/or;
  • Learners who have some educational or professional background in professional digital marketing
  • Learners who possess a Level 6 qualification in another discipline and want to develop their careers in professional digital marketing
  • In the case of applicants whose first language is not English, then IELTS 6 (or equivalent) is required.
  • Level 7 in Diploma in Professional Marketing offers career progression.
  • Direct to employment.
  • The successful completion of this qualification alone does not lead to a regulated qualification but may be used as evidence of knowledge and skills gained. The modules completed may be also used as evidence towards Recognition of Prior Learning if the learners plan their further studies in this stream.
  • Industry-focused programmes which meet global standards.
  • Programs reviewed by highly qualified experts in the relevant sector.
  • Career enhancement through advanced knowledge and skills that meet 21st-century employer needs.
  • Availability of globally approved centres for enrolling in the desired program.
  • Availability of flexible study options.

Learners must request before enrolment to interchange unit(s) other than the preselected units shown in the SBTL website because we need to make sure the availability of learning materials for the requested unit(s). SBTL will reject an application if the learning materials for the requested interchange unit(s) are unavailable.

Learners are not allowed to make any request to interchange unit(s) once enrolment is complete.


Reference No : DPM601

Credit : 20 || TQT : 200

The unit will help the learner understand the major marketing tools, including marketing research, customer behavior etc.

Reference No : DPM602

Credit : 20 || TQT : 200

The unit will help the learner to gain knowledge in new marketing methods to make a significant change in the product

Reference No : DPM603

Credit : 20 || TQT : 200

The learner will learn to interact with customers online to increase productivity and reach the business to the customers.

Reference No : DPM604

Credit : 20 || TQT : 200

The learner will understand resource management's objectives to ensure the team members' contribution to achieving an organisation's goals.

Reference No : DPM605

Credit : 20 || TQT : 200

The unit aims to understand the various brands and understand the marketing strategies involved.

Reference No : DPM606

Credit : 20 || TQT : 200

The unit describes the channels which can be used to promote digital marketing and increase the productivity of an organisation

Delivery Methods

School of Business & Technology London provides various flexible delivery methods to its learners, including online learning and blended learning. Thus, learners can choose the mode of study as per their choice and convenience. The program is self-paced and accomplished through our cutting-edge Learning Management System. Learners can interact with tutors by messaging through the SBTL Support Desk Portal System to discuss the course materials, get guidance and assistance and request assessment feedbacks on assignments.

We at SBTL offer outstanding support and infrastructure for both online and blended learning. We indeed pursue an innovative learning approach where traditional regular classroom-based learning is replaced by web-based learning and incredibly high support level. Learners enrolled at SBTL are allocated a dedicated tutor, whether online or blended learning, who provide learners with comprehensive guidance and support from start to finish.

The significant difference between blended learning and online learning methods at SBTL is the Block Delivery of Online Live Sessions. Learners enrolled at SBTL on blended learning are offered a block delivery of online live sessions, which can be booked in advance on their convenience at additional cost. These live sessions are relevant to the learners' program of study and aim to enhance the student's comprehension of research, methodology and other essential study skills. We try to make these live sessions as communicating as possible by providing interactive activities and presentations.

Resources and Support

School of Business & Technology London is dedicated to offering excellent support on every step of your learning journey. School of Business & Technology London occupies a centralised tutor support desk portal. Our support team liaises with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receives a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and streamline all the support processes efficiently.

Quality learning materials made by industry experts is a significant competitive edge of the School of Business & Technology London. Quality learning materials comprised of structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal.

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Professional Marketing
IBT
Level-6

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